PRESS RELEASES

January 20, 2022

PHF’s Boston Pride Finds Values Based Partner in Real Estate Firm Seyon

BOSTON, MA (January 20, 2022) /SPORTSWIRE WOMEN/ The Boston Pride announced today a new partnership with The Seyon Group (Seyon), which will serve as the team’s Leadership Development Partner for the 2021-2022 and 2022-2023 seasons. A fast-growing industrial real estate investment firm based in Boston, Seyon will be visible at...

January 19, 2022

Sport legends Jackie Joyner-Kersee, Cynthia Cooper-Dyke, and Jayna Hefford join forces with Parity and Aventus to headline the first NFT marketplace exclusively dedicated to women athletes

NEW YORK - January 19, 2022 /SPORTSWIRE WOMEN/ Three legends of women’s sport will headline the launch of the Parity NFT Marketplace (powered by Aventus Network), the first non-fungible token (NFT) marketplace created to exclusively benefit women athletes, beginning with the iconic Jackie Joyner-Kersee. This revolutionary venture led by Parity...

January 19, 2022

Women’s Sports Foundation Welcomes New President and Board of Trustees Chair

NEW YORK, Jan. 19, 2022  -- The Women's Sports Foundation (WSF) is pleased to welcome Olympic and World Champion in ice hockey and New Jersey Devils (NHL) Manager, Player Development Meghan Duggan as its new President, and also welcome Executive Director of the Ivy League Robin Harris as its Board of...

January 19, 2022

Experience Fayetteville to Sponsor Team USA Women’s World Championship Squad

COLORADO SPRINGS, Colo./SPORTSWIRE WOMEN/ - USA Cycling recently announced the 38-athlete roster heading to the 2022 UCI Walmart Cyclocross World Championships in Fayetteville, Ark. USA Cycling is excited that Experience Fayetteville is bringing a World Championship cycling event to the United States and is capitalizing on the opportunity to showcase...

January 19, 2022

F2C Nutrition Welcomes Meaghan Hackinen – Ultra-Endurance Cyclist and 2021 BC EPIC 1000 Overall Champion to Team F2C

Vancouver, B.C. Jan 19, 2022 /SPORTSWIRE WOMEN/ - F2C Nutrition Inc. is happy to announce a partnership with Meaghan Hackinen, current world record holder of the 24-Hour World Time Trials. F2C Nutrition, known for premium sports nutrition products and is internationally recognized for quality and innovation, has extended a nutritional...

January 19, 2022

GO Sleeves Signs Pro Contract with Skyrunner Hillary “Hillygoat” Allen

San Jose, CA (January 19, 2022) /SPORTSWIRE WOMEN/ - GO Sleeves, the company that introduced the world’s first and only compression sleeve with built-in kinesiology strips, announced today the signing of Skyrace Endurance Runner Hillary “Hillygoat” Allen to an ongoing partnership contract. “I’m so inspired and proud to welcome Hillary...

January 18, 2022

InsideTracker Celebrates Athlete, Keira D’Amato, New American Marathon Recordholder

CAMBRIDGE, Mass.— Jan. 18, 2021/SPORTSWIRE WOMEN/ - American marathon runner, Keira D’Amato, ran into the American record books with a time of 2:19.12 in the Chevron Houston Marathon Sunday, shaving 24 seconds off the previous American record set by Deena Kastor in 2006 and showcasing her resilience through a career...

January 18, 2022

Professional Triathletes Organisation Announces Appointment of Lisa Bentley to The PTO Board

18th January 2022. LONDON, ENGLAND /SPORTSWIRE WOMEN/ - The Professional Triathletes Organisation today announced that it has appointed 11-time IRONMAN® Champion and Collins Cup Team International Captain, Lisa Bentley to the PTO Board. Bentley raced for 20 years as a professional triathlete winning 11 IRONMAN® races and 11 IRONMAN® 70.3 races. She...

January 14, 2022

Obstacle Course Racing Superstar, Hunter McIntyre and World’s Toughest Mudder Champion, Katie Knight Sign with BOA Nutrition

(RALEIGH, NC) January 14, 2022 /SPORTSWIRE WOMEN/ - BOA Nutrition announced it has inked a deal with the 7-time champion and world-record-holder in multiple obstacle course racing disciplines. Hunter McIntyre  holds titles from Hyrox,  Tough Mudder X , OCR , the Murph Challenge , and Broken Skull Ranch . Sports Illustrated  has called him one...

January 14, 2022

Bern Helmets Partners With Four-Time Olympian Snowboarder Lindsey Jacobellis

Bern Helmets, known internationally for its proprietary street-inspired helmets for the slopes, biking, skateboarding, water sports, and commuting, today announced its partnership with snowboarder Lindsey Jacobellis. During upcoming competitions for the 2022 winter season, Jacobellis, a four-time Olympian, will wear a custom built purple Carbon Macon. Born in Danbury, Connecticut, Jacobellis...

January 13, 2022

Sherri McMillan invited to present the keynote address at the IDEA Personal Trainer institute

Vancouver WA – January 11, 2022/SPORTSWIRE WOMEN/ - Sherri McMillan, the founder of Why Community and the owner of Northwest Personal Training, will deliver the keynote presentation at the IDEA Personal Trainer Institute in Alexandria, Virginia. Scheduled for February 24-27th, 2022, this will be the first live fitness conference that...

January 12, 2022

Carmel Marathon Elites Among the Most Decorated Women’s Field of the Boston Marathon

CARMEL, INDIANA /SPORTSWIRE WOMEN/ - Two Carmel Marathon alumni will be included in the women’s elite field of the 126th running of the Boston Marathon. Kathy Derks of Appleton, Wisconsin and Ziyang Liu of Kirkland, Washington will compete in a field that includes Olympians, Olympic medalists, and former Boston Marathon...

January 11, 2022

rabbit To Support the Born to Adapt 3 Hour Challenge for Adaptive Athletes

January 11th, 2022, Santa Barbara, California /SPORTSWIRE WOMEN/ - On Saturday, April 16th, the Born to Adapt 3 Hour Challenge will begin. When the gun goes off at 10:00 am, the history of running will begin a new chapter. The challenge, which has participants run a five-kilometer loop as many...

January 11, 2022

VF Corporation Appoints Nicole Otto as Global Brand President, The North Face®

DENVER--VF Corporation today announced that it has appointed Nicole Otto to the position of Global Brand President, The North Face®. Otto joins VF following a successful 16-year career at Nike and will succeed Steve Murray, who is retiring and returning to the UK. The leadership transition will be effective June 2022....

January 11, 2022

Delfina Athletics and Betty Designs Partner to Expand Their Custom Triathlon and Cycling Program

Austin, Texas – Jan. 11, 2022 /SPORTSWIRE WOMEN/ - Delfina Athletics has partnered with endurance apparel company Betty Designs to expand its custom offerings and become the new, one-stop-shop for triathlon teams and organizations across the U.S. and beyond. The Austin-based company was founded in 2020 with the mission to...

January 6, 2022

Diamondback Adds Adventure and Gravel Cyclist Devin Cowens to Athlete Roster

KENT, Wash., (Jan. 6, 2022)  /SPORTSWIRE WOMEN/ - Diamondback is pleased to announce the addition of Devin Cowens to its athlete roster for 2022. Cowens is a well known cycling advocate who has brought a greater sense of awareness to the many barriers to entry one faces to participate in the...

January 5, 2022

Sierra Designs Announces Reach Out Partners for 2022

January 5th, 2022– Broomfield, CO /SPORTSWIRE WOMEN/ - In 2020, award-winning camping equipment manufacturer Sierra Designs launched Reach Out, an interdisciplinary initiative to increase participation and accessibility in outdoor recreation. Since the program’s inception, Sierra Designs has donated nearly $40,000 in both gear and web sales to eight nonprofits dedicated...

January 4, 2022

She Tris Announces Return to the I’On Club, Mt. Pleasant in 2022

Charleston, SC (January 4, 2022)/SPORTSWIRE WOMEN/ - She Tris Sprint Triathlon announced this month that registration for three sprint triathlon events has opened and the first event will be back where the series started at the I’On Club in Mt. Pleasant. “We are thrilled to partner once again with the...

January 3, 2022

Liv Joins Team BikeExchange-Jayco as Technical Partner Through 2024

NEWBURY PARK, Calif. (Jan. 3, 2022) /SPORTSWIRE WOMEN/ - Liv, the company dedicated to getting more women on bikes, today announced its technical partnership with Team BikeExchange-Jayco  (formerly GreenEDGE Cycling) through 2024. “We are proud to support Bike Exchange-Jayco and to have the women’s team racing on our new Langma...

December 30, 2021

Liv Factory Racing and Liv Racing Collective Athletes Shine This Season

NEWBURY PARK, Calif. (Dec. 29, 2021) /SPORTSWIRE WOMEN/ - Liv, the company dedicated to getting more women on bikes, is celebrating the outstanding race seasons from its Liv Factory Racing and Liv Racing Collective riders. Top performances included Allysa Seely’s gold medal at the 2021 Paralympic Games, making her the...

December 27, 2021

Movano Unveils Smart Ring Designed for Women Seeking More Approachable Health Insights

PLEASANTON, Calif., Dec. 27, 2021 -- Movano Inc. (Nasdaq: MOVE), a health technology company designing devices that inspire and empower you to live a healthier, happier life, announces its debut device, the Movano Ring, to be showcased at CES 2022. The smart, sleek and comfortable Movano Ring and its accompanying app combine vital health metrics...

December 20, 2021

Women Set the Pace/100 Challenge

Toronto, Canada /SPORTSWIRE WOMEN/ - Keep moving. Keep fit. Keep having fun. And be ready to rock the 2022 race season when the warmer weather hits! That’s the message that the Toronto Women’s Run Series wants to convey as it launches its newest and most unique challenge, the Women Set...

December 20, 2021

Simmons Bank Announces “Game Changing” Support for Female Student-Athletes with Multi-University Sponsorship of Women’s Athletics

PINE BLUFF, Ark. - Simmons Bank announced today ground-breaking support for female student-athletes through a multi-university initiative whereby it will be the presenting sponsor of women's athletics at Arkansas State University, Oklahoma State University, SMU, TCU, University of Arkansas Pine Bluff, University of Arkansas at Little Rock, University of Central Arkansas, University of Memphis,...

December 20, 2021

American Surfer Sage Erickson Joins The Pho3nix Movement

20 December 2021, SYDNEY /SPORTSWIRE WOMEN/ - MANA Sports & Entertainment Group are proud to announce American professional surfer Sage Erickson has signed on as an ambassador for the Pho3nix Foundation, a not-for-profit with the express aim to assist and inspire children through sport. The Pho3nix Foundation has tasked MANA...

December 16, 2021

Outside Interactive, Inc. Launches Exclusive Video Series Featuring Two-Time Olympic Gold Medalist and World Cup Alpine Skier, Mikaela Shiffrin

BOULDER, CO — December 16, 2021/OUTDOOR SPORTSWIRE/ - Outside Interactive, Inc., the world’s leading creator of active & healthy lifestyle content, events, and experiences, today announced the release of an exclusive video series featuring the world-class alpine ski racer, two-time Olympic gold medalist, six-time world champion, and three-time Overall FIS...